Category: General
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Data and players of food delivery in Italy, between piece-rate pay, accidents, and heat stops. With a personal story: the interview where a soft skill, the gourmet, made the difference.
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Years spent reading housing listings: single mothers, elderly renters, teachers. Then I bought a home in Milan. My own story inside Italy’s housing crisis, in data and real life.
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AI is changing the way companies get their software: from buying SaaS subscriptions to building it with vibe coding. Data, real-life cases, and my first-hand experience with Lovable.
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From Soviet math olympiads to Google, WhatsApp and Telegram: data, stories and implications of the Silicon Valley of the East, the tech talent forge that was born behind the Iron Curtain.
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From 2030, the EU bans plastic wrap on water six-packs, but with exceptions and blurry deadlines. The law, the data, the innovative materials, and who’s already moved, from Italy to the world.
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At the 2026 World Cup, the real marketing win didn’t come from an official sponsor: FIFA’s own anti-logo rule backfired, and Gillette, Levi’s and Heinz quickly cashed in on it all.
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There was a giant Coca-Cola bottle in Pescara: a childhood memory. That plant is long gone, but investment in Abruzzo hasn’t stopped: less water used, fewer kilometers driven, and more jobs.
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Google Wallet is no longer just for payments: it now tracks Gmail orders and will soon hold your passport. Market data and personal experience, comparing Apple Pay, PayPal and Wero.
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From wine shops to online carts, from vineyard aperitivos to old-fashioned phone calls: how wine marketing has changed in Italy, through industry data, real stories, and the Citra case.
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65% of Italians now choose based on installment payments. Players, data and reflections on Buy now pay later, from PayPal and Scalapay to Klarna and Satispay, trust and new EU rules.
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What inclusive language really means: insights from NN/g and UX Content Collective, Italy’s Officina Microtesti and DiParola, and its impact on brands and audiences.
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Gen Z has stopped dreaming about the moped. From Italy’s 815,000 units sold in 1980 to 12,000 in 2025: the data, the reasons, and how a whole generation has reinvented freedom.