thought voice assistants were only good for playing music and setting a pasta timer. Then I found out about OpenAI’s plans, the numbers behind Alexa+, and what’s happening in Italy.

A 550-million fine against AliExpress reopens the debate on Chinese marketplaces. Between record growth, risky items and suspected exploitation, what does low-cost shopping really hide?

I have never been hacked, yet the attempts keep getting sharper, and the bots flood me with bogus requests. The 2025 figures, in Italy and worldwide, plus a friend’s stolen WhatsApp.

My toothpaste runs out too fast and childhood ice creams look tiny: the data, laws and consumer pushback behind packages that keep shrinking while their prices stay exactly the same.

I’ve had several job interviews conducted by AI: less anxiety, zero nonverbal cues, vague feedback and plenty of ghosting. Here’s what I found, between data, research and gut feelings.

From catalogs leafed through at the agency to apps comparing a hundred fares in seconds: how online booking made travel affordable for all, with data, examples and a staycation twist.

70% of Americans reject the data centers powering AI. The water and energy numbers, Italy’s building rush with Milan in the lead and no national law in place, and the scenarios ahead

From Self to the Guardian, Gen Z celebrates Italian grandmothers as a model of good living. From Sardinia’s Blue Zones to Cilento, cases prove it. Plus my retirement plans with friends.

From a Plasmon box found on an urbex exploration to Baci, Leone, and the Danish blue tin: why labels faithful to their original layout build customer loyalty, with the data to prove it.

The ability to influence has psychological roots and is now a profession. The training at PayPal, its effects on my negotiation, a soft spot for mediation, and the idea of studying psychology.

From La Rinascente to Parrozzo: D’Annunzio, the Futurists, and the artists who christened 20th-century brands. With a reflection on schwas, asterisks, and the words that actually stick.

Data and players of food delivery in Italy, between piece-rate pay, accidents, and heat stops. With a personal story: the interview where a soft skill, the gourmet, made the difference.